Mobile photo editing app maker Lightricks launches text-on-image generator – TechCrunch

Mobile photo editing app creator Lightricks is jumping on the AI-generated art bandwagon with its new Text to Image generator within its apps, including Photoleap, which is known for its its photo editing app and Motionleap, an app that can animate a photo. photo to make it look like it’s in motion. As of today, users can now create AI-generated images over text to share with their friends and social media followers.

The new feature is the latest AI development for Lightricks, whose flagship Facetune app is used by many Instagram models to retouch their selfies and change their waistline. The Israel-based startup is known for using artificial intelligence technology to power a variety of creative expression tools. Its other products include apps like Videoleap, Filtertune, Beatleap, Artleap, Lightleap and Boosted.

With the new “Text to Image” feature, Lightricks is adopting technology that will help users not only edit photos or videos, but create art using AI capabilities. A similar feature was recently introduced in the TikTok mobile app to create video backgrounds.

To use the new feature, click “Generate AI Image” at the top of the app and a text box will pop up for you to type in anything born of your wildest dreams (within reason, since the app doesn’t allow NSFW content ). You can also start with pre-written prompts, such as “a purple fox, by Van Gogh” or “singing the poodle pop album cover”.

After creating the AI ​​image, users can use editing and animation tools. Photoleap offers tools such as layers, filters, quick art, crop tools and more. Motionleap has animation tools, a 3D motion tool, as well as overlays and other effects.

In comparison, other AI artwork apps like Dream by WOMBO do not allow users to edit photos.

Image credits: Lightricks

The company explains that the underlying AI built into Lightricks apps is based on open-source code released by Stable Diffusion, a system similar to the recently publicly launched DALL-E 2.

To use the new feature, a user enters a request and the images are pulled from millions of online photos from publicly available websites.

Text to Image is free to use and users can download as many of their AI image creations as they want. The user owns every image that is created with the generator, Lightricks says. If you sign up for a Pro membership, you can download up to 100 “higher quality” files per month. Subscriptions range from $4.99 per month with an annual plan to $9.99 per month with a monthly plan.

“AI technology has proven its powerful capabilities when it comes to content creation. Implementing the ‘Text to Image’ feature directly within our apps opens up a whole realm of possibilities for our users, giving them limitless possibilities for creating incredible content,” said Zeev Farbman, CEO and co-founder of Lightricks, in a statement. . “This new tool supports our mission to help users enjoy the magic of creation and inspire a new generation of content creators.”

AI-generated art, when used ethically, can be a great tool for creators who lack the artistic skills to physically create their ideas.

Here’s an example of what we came up with when testing the feature ourselves:

Image credits: Lauren Forristall/Photoleap

Notice how Nicole Kidman’s face has been altered and looks downright scary. This is done to avoid copyright claims. According to Lightricks, its terms of use do not allow copyright infringement. A human-owned photograph of an Internet celebrity may be copyrightable, but not AI-generated artwork. A celebrity’s “likeness” is not copyrightable.

Unlike the more advanced DALL-E and Google Image systems, Lightricks’ basic text-to-image generator doesn’t produce photorealistic results, similar to the blurry backgrounds created by TikTok’s new AI green screen feature.

NSFW material is a risk with AI art generation systems, but Lightricks uses the Google Cloud Vision API to block users from searching for NSFW content. When we tested the image-to-text feature in Photoleap, some text requests resulted in images of mostly nude, distorted female avatars, but nothing overtly pornographic.

We also printed “Vladimir Putin strip tease” purely for educational purposes. Thankfully, Photoleap’s AI generator saved our eyes from burning and generated an artistic image of Putin wearing a suit and tie.

So if you’re looking for something easy and fun to mess around with, try Photoleap and Motionleap. Just don’t be weird about it.

Photoleap is only available on iOS devices, while Motionleap is on both iOS and Android devices. Together, Photoleap and Motionleap have been downloaded more than 170 million times.

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