Online home decor market to register a CAGR of 9% -Technavio identifies Europe as a key market

  • Market Estimates and Forecasts 2022-2026
  • Key drivers, trends and challenges affecting market growth
  • Analysis by segment, region and countrywide
  • Market share analysis by vendors
  • Major product launches and regulatory climate
  • The impact of post-COVID-19 on the market landscape

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Technavio categorizes the global online home decor market as part of global home furnishings market within the global durable household products industry. The parent market, Global Home Furnishings Market, covers products and companies engaged in the manufacturing/marketing of furniture, home textiles, floor coverings and decorative products.

The market is mainly driven by increasing internet spending and smartphone penetration. The popularity of online shopping through smart devices has increased over the years due to high penetration of internet services, improved economic growth and changes in shopping and delivery options with the emergence of e-commerce. The growing focus on mobile commerce is mainly driven by the purchase of millions of new smartphones and creating more options for shoppers.

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of The online home furniture segment is expected to generate maximum revenue in the online home decor market and is the main product segment. Home furniture includes products such as chairs, tables, beds, sofas, wardrobes, stools, tables and benches. The preference for online shopping is increasing, with the increasing rate of internet penetration and increasing number of smartphone users worldwide.

Europe to dominate the online home decor market with a 42% share. during the forecast period. Expanding urban population base is expected to increase the need for residential construction projects, which is driving the growth of the regional market. Moreover, market growth in this region will be faster than market growth in other regions. Great Britain and Germany are the leading sites for the online home decor market Europe.

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Some of the major players in the online home decor market include:

  • Inc.
  • Ashley Furniture Industries Inc.
  • Bed Bath & Beyond Inc.
  • Herman Miller Inc.
  • Inter IKEA Holding BV
  • LaZBoy Inc.
  • Urban Outfitters Inc.
  • Walmart Inc.
  • Wayfair Inc.
  • Williams-Sonoma Inc.

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Home decor online marketplace

Report coverage

The details

Page Number


Base year


Forecast period


Growth momentum and CAGR

Accelerate at a CAGR of 9%

Market growth 2021-2025

52.95 billion dollars

Market structure


Annual growth (%)


Regional analysis

Europe, North America, APAC, South America and MEA

Making a contribution to the market

Europe at 42%

Main customer countries

USA, UK, China, Germany, Canada and Japan

Competitive landscape

Leading companies, Competitive strategies, extent of customer engagement

Top companies profiled Inc., Ashley Furniture Industries Inc., Bed Bath & Beyond Inc., Herman Miller Inc., Inter IKEA Holding BV, LaZBoy Inc., Urban Outfitters Inc., Walmart Inc., Wayfair Inc. and Williams-Sonoma Inc.

Market dynamics

Parent market analysis, market growth drivers and barriers, fast and slow growing segment analysis, analysis of the impact and recovery of COVID-19 and future consumer dynamics, and analysis of the market state for the period prediction.

Customization field

If our report did not include the data you are looking for, you can contact our analysts and customize the segments.

Browse Consumer Discretionary Market Reports

Table of Contents

Executive Summary

Market landscape

  • The market ecosystem
  • Value chain analysis

Market size

  • Market definition
  • Market segment analysis
  • 2020 market size
  • Market Outlook: Forecast to 2020 – 2025

Five Forces Analysis

  • Summary of the five forces
  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • The threat of rivalry
  • Market condition

Market segmentation by product

  • Market segments
  • Comparison by product
  • Online Home Furniture – Market Size and Forecast 2020-2025
  • Online Home Furnishings – Market Size and Forecast 2020-2025
  • Other Home Decorative Products Online – Market Size and Forecast 2020-2025
  • Market opportunity by product

The customer landscape

Geographical landscape

  • Geographic segmentation
  • Geographical comparison
  • Europe – Market Size and Forecast 2020-2025
  • North America – Market Size and Forecast 2020-2025
  • APAC – Market Size and Forecast 2020-2025
  • South America – Market Size and Forecast 2020-2025
  • MEA – Market Size and Forecast 2020-2025
  • Main leading countries
  • Market opportunities by geography
  • Market leaders
  • Market challenges
  • Market trends

Seller landscape

  • Seller landscape
  • Disruption of the landscape

Seller Analysis

  • Sellers covered
  • Positioning of sellers in the market
  • Inc.
  • Ashley Furniture Industries Inc.
  • Bed Bath & Beyond Inc.
  • Herman Miller Inc.
  • Inter IKEA Holding BV
  • LaZBoy Inc.
  • Urban Outfitters Inc.
  • Walmart Inc.
  • Wayfair Inc.
  • Williams-Sonoma Inc.


  • Scope of the report
  • Currency conversion rates for USD
  • Research Methodology
  • List of abbreviations

around us

Technavio is a leading global technology research and consulting company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and a large backlog, covering 800 technologies, spanning 50 countries. Their customer base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing customer base relies on Technavio’s comprehensive coverage, extensive research and actionable market knowledge to identify opportunities in existing and potential markets and to assess their competitive positions within changing market scenarios.


Technavio Research
Jesse Maida
Media & Marketing Executive
USA: +1 844 364 1100
UK: +44 203 893 3200
Email: [email protected]


SOURCE Technavio

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